Is you marketing plan working for your needs? Maybe you need to add Pay Per Click Advertising – PPC
Pay-per-click PPC is an internet advertising model used to drive traffic to websites. An advertiser pays a publisher when the ad is clicked. Pay-per-click is commonly associated with first-tier search engines.
PPC campaigns can include paid search campaigns which give you direct results through the use of keywords. The keywords match up prospective customers with your services and products.
Display campaigns can help you promote your business when people are browsing online, watching videos, checking email, or using mobile devices and apps. In other words your ads shown in a visual fashion bringing product and brand awareness in scope for the viewer.
In addition social media campaigns are a good fit for your business as well. Facebook, twitter and Instagram just to name a few.
LDH Web Services will help you determine how to best use PPC for your needs. Our team can work with you to find which type of campaign will work best. We can help you to document an understanding of your customers and your competitors. We can work with you to research the proper keywords, to use in your ads. Our services include setting up a landing page for your ad and continual monitoring and reports on the results of you campaigns.
Our preferred publisher is Google Ads®. We have found their services to provide the best all around tool for Pay Per Click Advertising. The Google Display Network reaches 90% of Internet users worldwide, across millions of websites, news pages, blogs, and Google sites like Gmail and YouTube.